
This is Awkward, but Your Data is Leaking
Thursday, May 1, 2025 (10:30 AM - 12:30 PM) (EDT)
Description
This event is offered by our partner in another state. Please double-check times and time zones prior to registering.
Like a new car, if you don’t perform regular maintenance on your donor database, pretty soon you have a clunker. Learn about the basic maintenance and processes needed to ensure you have the data needed to make strategic fundraising decisions and best steward your donors. Participants will leave understanding how a strong data commitment can improve your view of who your best supporters are and influence your strategies.
Offered by our partner, Minnesota Council of Nonprofits.
About the Presenter
Jenny Floria joined Crescent Cove in 2022 as the engagement and communications manager after a decade of frequently volunteering her talents to the organization. Before Crescent Cove was a physical space it was an idea that needed funding and support — Jenny was instrumental in building both of those with a team of passionate volunteers. Jenny has an embarrassingly large number of years of experience first as an agency partner helping nonprofits raise money via direct mail, then switching to working at nonprofits in fundraising roles. She worked at Gillette Children’s in St. Paul, then at Minneapolis Heart Institute Foundation. She then opened a consulting business for a time, helping small- to mid-sized nonprofits with their fundraising strategy, copywriting, data and audience needs before heeding the call to arrive back at Crescent Cove.
Images

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Risk Management
Shared Webinar - National Council of Nonprofits