Two-part series: April 12 and 13, from 11am-12:30pm ET each day

Strategic communications are a critical component of advancing issue advocacy. Join us for this workshop as we strengthen nonprofit’s advocacy muscle by learning about how to use a values-based narrative. This specific policy communication style can be used to advance justice and equity-centered policy solutions, and additionally build skills that could amplify the powerful voice that is our nonprofit sector.

In a two-part session, nonprofit advocates will:

1. learn about the power of a values-based narrative to drive individual nonprofits’ legislative policy work as well as equity-centered goals for the sector, and
2. write their organization’s policy narrative that could serve as a foundation – a “multi-tool” – for their various audiences and tactics: legislators, testimony, LTEs and op-eds, social media, donor reports, website, newsletters, etc.

For this workshop, please come prepared with an understanding of your organization’s values and mission, along with your top policy priorities. In order to ensure you get the most from this learning, you will be asked to complete a small homework assignment between the two workshops.

You will leave the workshop knowing how values-based narratives can guide your organization’s communications, and materials to use during this legislative session to advance your priorities.