Engaging Sponsors and Donors: What’s Changed & What Hasn’t
This fast-paced presentation will center on questions many nonprofits are facing when it comes to engaging supporters, from corporate sponsors to individual donors. What approaches do we alter during this challenging time and what must we change to keep moving forward?
It is a broad arena for sure! We will focus on three components:
- Lessons Learned Post 9-11: Understand how nonprofits responded when the country’s focus was elsewhere. What worked. What did not. And what insights will help us make the right decisions today when it comes to keeping our current supporters as well as attracting new, like-minded individuals and companies.
- Evaluating Current Tactics: We will look at what is most likely to happen and why along with a series tough questions for that can be applied to outreach strategies, campaigns and events. Pepper in case studies from different sized organizations and the right decisions for your organization’s challenges become more clear.
- The Bigger Picture: In challenging times, nonprofit volunteers and leaders must come together around a process that organizes the outreach and stewardship of individual donors, corporate sponsors, volunteers and influencers. Walk through one model that works, even when folks are social distancing.
Examples and content will draw from various sized organizations in various sized markets. So, no one will be left out of the conversation. And board members are strongly encouraged to attend!
Attendees who would like to connect with Parker before the session will be invited to do so via an optional short survey that will be sent in the registration confirmation email. She reads each one and will respond! And while there will be time for questions and answers, those interested in more detailed responses will have the opportunity to sign up for a 15-minute private Q & A session with her during Call In Days following the webinar. For added impact, invite a board member to join you at the session. (Limited space available.)
Note: This live workshop will NOT be recorded.
About the presenter:
The workshop is presented by Parker Harrington, founder, and owner of Sponsorship Plus, a national firm dedicated to helping nonprofits fulfill their mission and positively impact their communities. Parker is known for ethical approaches to galvanize sponsors and donors, engage deeply committed volunteers and inspire influencers to act. She enjoys building and leading diverse teams of staff and board and is appreciated for her high energy, knowledge, and generosity in sharing her expertise.